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Case Study II Sales Force Build
Customer Situation
- Need for rapid Sales Force expansion in preparation for a major product launch
- Competitorsユ Sales Forces were 5 to 8 times larger

Critical Issues
- Company was relatively unknown in Japan, making it difficult to recruit sufficient high-quality staff
- Industry's stringent training requirements strained company's finite in-house training and management resources

The Innovex Solutions
- Innovex worked with the customer to develop a unique cooperative program to train new MRs to meet Japan's MRTC requirements
- High quality candidates from other markets were screened by Innovex and recruited to Quintiles Academy for training
- Trainees received specific therapy & disease area knowledge through Innovex's relationships with major local teaching hospitals

Results
- Successful recruitment of high calibre MR trainees at a far higher rate than normal for Japan
- Innovex hired 80 MR trainees for the customer within a record two months
- Another 80 of the customer's own recruits received specialist Innovex training
- All students passed the mock MRTC test with an average grade of 84% and with none dropping-out - a testament to Innovex's superior recruitment, assessment and training processes
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